International Marketing (The Irwin - Hardcover, by Philip R. Cateora - Very Good
USD 10.16 USD
By Philip R. Cateora. International Marketing (The Irwin Series in Marketing).
Specifications
| ISBN | 9780256139501 |
| Publication Year | 1995 |
| Series | Series in Marketing |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Subject Area | Business & Economics |
| Publication Name | International Marketing |
| Author | Philip R. Cateora |
| Item Weight | 49.7 Oz |
| Number Of Pages | 800 Pages |
A nice touch in this textbook is the checklist of learning outcomes at the start.