Tested Advertising Methods (Business Classics Series)
USD 10.13 USD
Digital codes and CDs are not tested and may not work.
Specifications
| Release Year | 1997 |
| ISBN | 9780132446099 |
| Subject Area | Business & Economics |
| Publisher | Prentice Hall PTR |
| Item Length | 9.3 in |
| Subject | Advertising & Promotion |
| Publication Year | 1997 |
| Series | Business Classics Ser. |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Item Height | 1 in |
| Author | John Caples |
| Features | Revised |
| Item Weight | 23.8 Oz |
| Item Width | 6.3 in |
| Number Of Pages | 320 Pages |
What stands out about this textbook is the highlighted key terms throughout.
